Set up GSC, GA & Fix Technical Issues
This project involved setting up essential web analytics tools and addressing technical issues to optimize the client's website performance. I successfully completed the project by implementing the following tasks:
Google Search Console (GSC) Setup
Established and configured Google Search Console to monitor, maintain, and troubleshoot the website’s presence in Google search results. This setup enables the client to gain insights into their search traffic and performance, allowing for informed optimization decisions.
Google Analytics (GA) Setup
Configured Google Analytics to track and report website traffic. This tool provides the client with valuable data on user behavior, traffic sources, and conversion rates, helping to inform marketing strategies and improve user experience.
Sitemap Creation & Verification
Created a comprehensive sitemap to ensure that all pages of the website are easily discoverable by search engines. Verified the sitemap with Google Search Console to enhance indexing and improve the site's visibility in search results.
Fixing Technical Issues
Conducted a thorough audit to identify and resolve technical issues that could affect the website’s performance and search engine rankings. This included fixing broken links, addressing crawl errors, optimizing site speed, and ensuring mobile-friendliness.
Content Optimization (On-page SEO)
Optimized website content to improve search engine rankings and enhance user engagement. This included optimizing meta titles, meta descriptions, and meta keywords, as well as improving URL structures and incorporating strategic internal and external links.
Through these efforts, the client’s website is now better equipped to perform well in search engine rankings, attract more organic traffic, and provide a seamless user experience. This comprehensive approach ensures that the website is not only technically sound but also optimized for content relevance and discoverability.
Thanks for reading this!
Best regards,
Titu Das
Professional SEO Expert
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